BRAND & INTERNATIONAL GROWTH
A creative collaboration with BRASH.
31 December 2024
A collaboration to support NEXT’s identity as its portfolio grows.
NEXT announced a collaboration with international branding agency BRASH to support its brand positioning as the business expanded internationally.
The announcement linked this work to NEXT’s focus on functional design, technology and sustainable construction. BRASH’s role was described as strengthening the identity of NEXT and its projects across international markets.
The article also looked back at NEXT’s relationships with Radisson Blu and Wyndham, placing the new branding collaboration within the company’s wider history of international partnerships.
This was a corporate brand announcement. The proposed NEXT Group company structure presented on these concept websites is a separate proposal by Ehab Shouly.
Based on NEXT’s brand announcement published 31 December 2024.
CONTACT US
The next conversation.
A shared ambition begins with the right conversation.